Fishing

Yamamoto 5" Senko

If there's been one lure that has changed the face of fishing over the years, it's the Senko. With its wide range of uses and subtle natural action, the Senko has quickly become a favorite with...

Berkley Flicker Shad 7 Crankbait

Features Pro designed Size, profile, and dive depth imitate real shad Weight transfer for bullet-like casts Individually tank tested Equipped with sharp Fusion19™ hooks   Bait Size:...

Berkley Flicker Shad 5 Crankbait

Features Pro designed Size, profile, and dive depth imitate real shad Weight transfer for bullet-like casts Individually tank tested Equipped with sharp Fusion19™ hooks   Bait Size:...

Berkley Dime 10 Crankbait

Features Patented Flash Disc™ Technology achieves balsa like action in a plastic bait Weight transfer system for further casting in sizes 4 and 6 Sticky sharp Fusion19™ hooks First in class...

Berkley Dime 6 Crankbait

Features Patented Flash Disc™ Technology achieves balsa like action in a plastic bait Weight transfer system for further casting in sizes 4 and 6 Sticky sharp Fusion19™ hooks First in class...

Rapala OG Deep Tiny 7

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® Tiny is a thin,...

Rapala OG Slim 6

From a passion of bait building as a childhood hobby, to customizing lures as a professional angler, the OG Series™ is born of the sawdust from Ott DeFoe's Garage. The Rapala® Slim is a balsa,...

Rapala OG Tiny 4

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® Tiny is a thin,...

Rapala Shad Rap Elite

The Shad Rap® Elite is built around the features of the popular and proven original Shad Rap. The Elite structure consists of premium balsa wood, a profile of a natural shad baitfish, and the...